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Spotlight: December 30, 2025
Published about 2 months ago • 3 min read
The Weekly Dispatch
Top posts from this week
Michael Bernzweig, Founder, Software Oasis
Hello Reader,
📍 From the Top
As we enter 2026, customer expectations for personalization are higher than ever. With 73% seeking AI-driven experiences, it’s clear that innovation starts with empathy.
A 65% boost in operational efficiency through AI integration and a 58% lift from SEO automation reveal massive growth potential.
Each story this week—AI strategy, SEO mastery, and CRM transformation—highlights how future-ready teams align data and creativity to meet evolving customer needs.
💰The Software Oasis™ B2B Executive Virtual AI Strategy Bootcamp is coming up, January 8, 2025. Lots of exciting Founder spotlights and surprises and over $106,000 in sponsor offers.
What are you waiting for? Apply today and start signing significant clients and forming lasting strategic partnerships. Get approved and receive a complimentary exhibitor booth like this at our very next live event on Thursday!
💬 The Week's Featured Podcast Interviews - Subscribe Today
In this insightful podcast, host Michael Bernzweig speaks with Chris Hood of CH Digital, a leader in customer innovation and AI strategy, and discusses the nuances of customer-centric artificial intelligence. He emphasizes the importance of understanding AI beyond the marketing hype, clarifying terms like agentic and autonomous AI. Chris highlights the risks of degenerative AI and the need for businesses to align AI tools with customer needs. He shares examples from companies like Netflix and Disney, illustrating how AI can enhance customer experiences without overshadowing human interaction. The session concludes with a focus on starting with customer needs and leveraging AI to solve real problems.
In this episode, Michael Bernzweig speaks with John JB Russell of Digital Womble, a seasoned expert in digital marketing and SEO, who shares his strategies for driving traffic and improving search engine visibility. He emphasizes the importance of using the right keywords, understanding buyer intent, and structuring content effectively to attract quality traffic. John also discusses the importance of proactively indexing content and optimizing site structure to improve search engine ranking and visibility.
In this insightful conversation, host Michael Bernzweig speaks with Eric Garrison of WTE Solutions and discusses the challenges and solutions in digital transformation for businesses, focusing on data integration and operational efficiency. Garrison emphasizes the importance of creating a 'Lake House' for data, enabling seamless communication between systems and reducing reliance on manual data entry. Garrison also highlights the role of AI in enhancing customer service and operational processes, providing examples from various industries.
Across industries, AI is reshaping engagement, optimization, and integration. From smarter content strategies to seamless data ecosystems, these breakthroughs prove that technology’s true value emerges when it serves the customer first.
Last month 313,955 founders and global executives tuned in to the Software Oasis™ podcast network to learn. For the first time, you can stand in front of that influential audience—plus our community of top-3% consulting, SaaS and creator founders and executives—through a single sponsorship opportunity.
Our next edition arrives Tuesday—don’t miss our AI prediction question below.
Which innovation excites you most? Revisit this week’s spotlight on customer-first transformation.
P.S. I’d love to hear your AI predictions for 2026.
Best regards,
Michael Bernzweig Founder, Software Oasis Founded 1998 | Vetted Community for B2B Founders & Executives
📈 About Us - Software Oasis was founded in 1998. We help businesses find top consultants across the U.S. and Canada. Often called the "Trusted List of Consulting," it's a proven platform where organizations of any size can connect with verified subject matter experts. Find your perfect match quickly. Go from challenge to successful outcomes fast. Perfect Consulting Matches - Tough Problems, Smart Solutions™.
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Tech Spotlight
Software Oasis
Get ahead in your B2B tech career. Top 3% SaaS, Consulting & Creators Community. Get our weekly industry research data, trends, and exclusive interviews to your inbox every Tuesday. Attend our free weekly educational webinars, and connect with peers in our global forum. Leading B2B Consulting & SaaS community. Founded 1998.
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