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Spotlight: March 11, 2025
Published about 2 months agoΒ β’Β 4 min read
The Weekly Dispatch
Top posts from this week
Michael Bernzweig, Founder, Software Oasis
Hello Reader,
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π From the Top
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As spring unfolds, embracing AI-driven innovations, enhancing sleep quality, and fostering personal growth are key to staying ahead.
AI-generated content now dominates 47% of search results, revolutionizing user interaction and SEO strategies.
Meanwhile, Derek Hales' NapLab has tested over 420 mattresses, providing critical statistics and insights into the sleep industry.
Marla Ballard, CEO of U2 Shine, leads a team of 17 coaches in quantum personal development, highlighting the power of holistic growth strategies in tech.
The integration of AI in search engines, with 47% of results featuring AI-generated content, is transforming how businesses approach digital marketing. Derek Hales' data-driven approach to mattress testing at NapLab ensures transparency and fairness, helping consumers make informed decisions. Marla Ballard's journey from trauma to leading U2 Shine showcases the transformative impact of quantum coaching on personal and professional success.
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In this episode of Consulting Spotlight, host Michael Bernzweig sits down with Derek Hales, founder of NAPLAB, a groundbreaking platform for data-driven mattress testing and reviews. From his humble beginnings testing mattresses in his one-bedroom apartment to building a thriving business that has tested over 420 mattresses, Derek shares his inspiring entrepreneurial journey.
Search engines are rapidly evolving with artificial intelligence (AI) integration, fundamentally changing how users interact with search results. As of 2025, 47% of search engine results pages (SERPs) now include AI-generated features, such as summaries, chat responses, and recommendations.
In this episode of Consulting Spotlight, host Michael Bernzweig sits down with Marla Ballard, CEO of U2 Shine, a pioneer in quantum personal development. Marla shares her transformative journey from navigating personal trauma to becoming a top-performing entrepreneur and leader in the field of quantum coaching.
Join us on Monday for more insights on AI and emerging tech. Share your thoughts by participating in our reader poll below. β
Best regards,
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Michael
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π About Us - Software Oasis was founded in 1998. We help businesses find top consultants across the U.S. and Canada. Often called the "Trusted List of Consulting," it's a proven platform where organizations of any size can connect with verified subject matter experts. Find your perfect match quickly. Go from challenge to successful outcomes fast. Perfect Consulting Matches - Tough Problems, Smart Solutionsβ’.
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Tech Spotlight
Software Oasis
Bi-weekly data, trends, analysis, interviews, and insights to your inbox. B2B tech community. Get ahead in your B2B tech career. Since 1998. Over 30,000 monthly visitors.
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