Get ahead in your B2B tech career. Top 3% SaaS, Consulting & Creators Community. Get our weekly industry research data, trends, and exclusive interviews to your inbox every Tuesday. Attend our free weekly educational webinars, and connect with peers in our global forum. Leading B2B Consulting & SaaS community. Founded 1998.
Share
Spotlight: March 11, 2025
Published 8 months ago • 4 min read
The Weekly Dispatch
Top posts from this week
Michael Bernzweig, Founder, Software Oasis
Hello Reader,
📍 From the Top
As spring unfolds, embracing AI-driven innovations, enhancing sleep quality, and fostering personal growth are key to staying ahead.
AI-generated content now dominates 47% of search results, revolutionizing user interaction and SEO strategies.
Meanwhile, Derek Hales' NapLab has tested over 420 mattresses, providing critical statistics and insights into the sleep industry.
Marla Ballard, CEO of U2 Shine, leads a team of 17 coaches in quantum personal development, highlighting the power of holistic growth strategies in tech.
The integration of AI in search engines, with 47% of results featuring AI-generated content, is transforming how businesses approach digital marketing. Derek Hales' data-driven approach to mattress testing at NapLab ensures transparency and fairness, helping consumers make informed decisions. Marla Ballard's journey from trauma to leading U2 Shine showcases the transformative impact of quantum coaching on personal and professional success.
Apply Now
Want More Clients For Your Business?
Ready to accelerate growth? Access exclusive B2B strategic partner introductions. Receive daily ideal referral partner alerts. Join our weekly 30 minute speed networking sessions. Identify and manage strategic partnerships. Referral-to-client win tracking. Gain access to carefully screened introductions to ideal referral partners, vetted by our expert team. Join nearly 500 top consulting firms in the USA and Canada - Apply Now.
Looking to land high-value clients for your consultancy in 2025?
🚀 Connect with ideal referral partners like these and gain access to high-value client introductions within the B2B tech space. Apply for consideration today. Join over 500 other top firms globally who are predictably growing their top client lists and revenue every week.
In this episode of Consulting Spotlight, host Michael Bernzweig sits down with Derek Hales, founder of NAPLAB, a groundbreaking platform for data-driven mattress testing and reviews. From his humble beginnings testing mattresses in his one-bedroom apartment to building a thriving business that has tested over 420 mattresses, Derek shares his inspiring entrepreneurial journey.
Search engines are rapidly evolving with artificial intelligence (AI) integration, fundamentally changing how users interact with search results. As of 2025, 47% of search engine results pages (SERPs) now include AI-generated features, such as summaries, chat responses, and recommendations.
In this episode of Consulting Spotlight, host Michael Bernzweig sits down with Marla Ballard, CEO of U2 Shine, a pioneer in quantum personal development. Marla shares her transformative journey from navigating personal trauma to becoming a top-performing entrepreneur and leader in the field of quantum coaching.
Join us on Monday for more insights on AI and emerging tech. Share your thoughts by participating in our reader poll below.
Best regards,
Michael
P.S. Partner with us! We're now offering exclusive sponsorship opportunities for all three of our podcasts. Interested in a host-read spot? Reply to learn more.
📈 About Us - Software Oasis was founded in 1998. We help businesses find top consultants across the U.S. and Canada. Often called the "Trusted List of Consulting," it's a proven platform where organizations of any size can connect with verified subject matter experts. Find your perfect match quickly. Go from challenge to successful outcomes fast. Perfect Consulting Matches - Tough Problems, Smart Solutions™.
Share + Earn: 2025 Tech Career Cert Guide
Have friends who'd love our newsletter too? Give them your unique referral link (below) and get this awesome reward when they subscribe. ($25 value)
Software Oasis, LLC | 18 Lyman St Ste 100A #1039, Westborough, MA 01581-1431 Unsubscribe · Preferences ·
Tech Spotlight
Software Oasis
Get ahead in your B2B tech career. Top 3% SaaS, Consulting & Creators Community. Get our weekly industry research data, trends, and exclusive interviews to your inbox every Tuesday. Attend our free weekly educational webinars, and connect with peers in our global forum. Leading B2B Consulting & SaaS community. Founded 1998.
The Weekly Dispatch Top posts from this week Michael Bernzweig, Founder, Software Oasis Hello Reader, Reader 📍 From the Top As Q4 ramps up, a quiet revolution is reshaping business models. Nearly 39% of U.S. workers identify as solopreneurs, fueling a $2.1 billion market few enterprises acknowledge. Mozilla’s Raj Singh reveals a “Robin Hood” strategy making premium tools free. Meanwhile, leaders like Brianne Rush and Steven Schneider explore how career adaptability and AI-driven SEO define...
Software Oasis™ B2B Executive Virtual AI LeadGen Bootcamp Reader, You are Invited! Software Oasis™ B2B Executive Virtual AI LeadGen Bootcamp 📅Thursday, November 6th, 2025 ⏰8:00 AM – 5:00 PM EST 🌐Online Event Choose Your Ticket Claim My Free Pass Upgrade Your Executive Networking Access Connect instantly with 500+ verified executives and event attendees. Build strategic partnerships, join Slack-style community chat, or secure one of the last 9 VIP passes for live, face-to-face video networking...
The Weekly Dispatch Top posts from this week Michael Bernzweig, Founder, Software Oasis Hello Reader, 📍 From the Top As Q4 ramps up, 67% of AI initiatives still stall out—yet brands like Vasion and BambooHR saw up to 22% growth just by reworking their messaging strategy. Meanwhile, companies lose over $1,000 monthly on short-lived AI tools, with employees logging only 27 focused hours each week. This edition unpacks why “message-market fit” is the growth unlock, exposes how productivity...
