The Weekly Dispatch Top posts from this week Michael Bernzweig, Founder, Software Oasis Reader š Weekly Exclusive Interviews This edition looks at growth levers most dashboards miss. Chris Brown reframes hiring as a primary constraint, showing how nearshore LATAM teams combine timeāzone alignment, cultural fit, and cost efficiency to unlock stalled roadmaps. Dan Charles then tackles the 95ā5 reality of B2B demand, where only a small minority are ināmarket today and the rest are quietly...
7 days agoĀ ā¢Ā 3 min read
The Weekly Dispatch Top posts from this week Michael Bernzweig, Founder, Software Oasis Reader š Weekly Exclusive Interviews This edition tackles a pattern many leaders are feeling but rarely naming. Allan J Khazak shows why campaigns fail when āICPā means broad demographics instead of concrete pains, past attempts, and 90āday outcomes. Andrea Schnepf then addresses the enterprise side, where AI pilots pile up because vision never becomes a shared operating model people can trust and execute....
14 days agoĀ ā¢Ā 3 min read
The Weekly Dispatch Top posts from this week Michael Bernzweig, Founder, Software Oasis Reader š Weekly Exclusive Interviews AI search is quietly rewriting the rules for how buyers find and trust you. One remodeler who owned 200+ keywords vanished overnight once AI results became the front door, forcing a shift to āsearch everywhere optimizationā around entities, not just phrases. Raj Singhās super IC mindset shows how Gen AI can turn one contributor into a leverage point instead of another...
21 days agoĀ ā¢Ā 3 min read
The Weekly Dispatch Top posts from this week Michael Bernzweig, Founder, Software Oasis Hello Reader, š From the Top This edition is about making AI and ādigital transformationā behave like real businesses, not science projects. Shayne Adler shows how strong AI governance, privacy, and fallbacks turn compliance from drag into a sales asset with riskāsensitive buyers. Tory Bjorklund reframes transformation around a simple triadāvision, execution, assimilationāso tech actually changes how work...
28 days agoĀ ā¢Ā 3 min read
The Weekly Dispatch Top posts from this week Michael Bernzweig, Founder, Software Oasis Hello Reader, š From the Top This week is all about B2B growth that actually survives contact with reality. Phil Baconās āpotato marketingā swaps launchāobsessed noise for boring foundations that feed the pipeline in any season. Ryan Burch shows how to harness AIādriven ad platforms without handing them your entire margin. Sarah Johnson closes the loop by treating content as infrastructure, so your AI and...
about 1 month agoĀ ā¢Ā 3 min read
The Weekly Dispatch Top posts from this week Michael Bernzweig, Founder, Software Oasis Hello Reader, š From the Top As 2026 growth plans collide with noisy markets, story is becoming a hard business lever, not a soft skill. Paul Furigaās capital āSā Story shows why buyers remember narratives long after specs fade. Experiments popularized by Chip and Dan Heath suggest only a small fraction recall stats, while a clear majority remember stories, making narrative a force multiplier for sales...
about 1 month agoĀ ā¢Ā 3 min read
The Weekly Dispatch Top posts from this week Michael Bernzweig, Founder, Software Oasis Hello Reader, š From the Top This weekās edition focuses on the ālast mileā of modern leadership: turning data, brand, and AI from noise into leverage. Bill Shander shows how dead dashboards become clear stories that drive confident decisions. Charlie Birch reveals how Brand IdQā¢ turns founder intuition into shared logic teams can actually use. Chris Daigle closes the loop with a Chief AI Officer playbook...
about 2 months agoĀ ā¢Ā 3 min read
Software Oasisā¢ B2B Executive Virtual AI Strategy Bootcamp Reader, Confirm your instant access! Starts at 8 AM Today! (EST) Instant Event Access Last Call: Comp Entry Click one of the buttons above for instant access when the event starts. No codes or downloads needed. Add to your calendar ā Trouble joining? Just reply to this email for support. See full event details: Event Info & Schedule Join 321,000 B2B founders and global executives for the Software Oasisā¢ B2B Executive Virtual AI...
about 2 months agoĀ ā¢Ā 4 min read
The Weekly Dispatch Top posts from this week Michael Bernzweig, Founder, Software Oasis Hello Reader, š From the Top As AI roadmaps move from slideware to execution, leaders face new tradeoffs. Headspace shows that automation only works when customer journeys still feel personal and empathetic. Mozillaās āsuper ICā approach reveals how Gen AI can turn one contributor into a leverage point for innovation. AI Profits highlights the cultural work required so automation augments people instead of...
about 2 months agoĀ ā¢Ā 3 min read